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Business & Investing

Released: 2012-09-14

Rocket Branding: The Business-Brand Strategy Process That Maximizes Opportunity and Accelerates Growth by Ian Miller


Rocket Branding℠ is a philosophy and proprietary course of that forces accelerated growth from businesses and types.

Rocket branding used to be created by Ian Miller an expert brand and industry strategist who spent 35 years working on four continents and over 400 prime product, service and company brands representing most classes, geographies and marketing challenge (B2C, B2B and B2E).

Both his leadership within the a success creation and international launch of the NutraSweet model and work with firms like P&G, American Express, Qantas, Coca Cola, J&J, Monsanto, Hewlett Packard, Harley Davidson, Pfizer, New Steadiness, Highest Buy, J Walter Thompson, Ogilvy and Mather have taught him the right way to get to the real issues fast and get giant fresh, considering working quick on the market. Ian has launched or managed a model in every market round the arena (together with Old spice, Celebrex and three of the top four global sweetener brands) and his obsession for growth has enabled him to lend a hand build 5, 1 billion buck manufacturers, six, 500 million greenback manufacturers and lots of, many others from begin up through maturity.

This new e book tells the story of how Rocket Branding was developed, outlines the three rules and six questions it was once constructed on and details over 23 real world circumstances of how the Rocket Branding pondering and course of has helped create fast growing results and lasting successes. You’ll see stories about product brands like NutraSweet, Old Spice, Celebrex, V8, Kibbles n Bits, Snausages, Splenda and brand tales for companies and firms like Harley Davidson, J&J, P&G, Monsanto and Coca Cola plus just a few rocketing freshmen.

Rocket Branding helps companies develop their businesses and types fast via answering the six key questions. This units up the expansion technique and plan. Then, thru insight and expertise the e book works during the launch plan, introduction and growth management training. In a matter of weeks the strategy and plan is about and the creative work and management tutoring will happen. The Rocket Branding course of is intentionally quick so that good recent pondering can also be developed and employed to your marketplace as quickly as imaginable.

On the coronary heart of the process is the focus on accelerating acceptance and using the motion wanted with the aid of the important thing business goals to gasoline the rocket increase plan.

It works for all brands new and previous, for B2C merchandise or services, B2B firm plans, firms, all geographies, channels and media (traditional and digital) and, is of worth to any person from beginner to C degree who’s accountable for their model’s increase and success.

Please be at liberty to purchase the e-book and make contact with us to speak about how we mean you can grow fast.

Some reactions to accelerated growth with Rocket Branding

“In lower than a two months we went from 14 opinions, 6 model messages and near chaos to 1 plan, 1 message and a heck of an opportunity to develop’’ —Michelle Priefer, Caremark 

“With Rocket Branding, a fourteen month decline in our primary brand used to be become a sustained boom period while different 4 manufacturers in our division created stunning new advertising plans that got double the unique funding enhance”—Jose Morrero, ConAgra

“We have now the suitable message, right tonality and enormous self assurance in our model’s future”
—Craig Rogers, The Put up and Courier

“Rocket Branding brought us an immense perception after which gave it wings”—Margo Whale, Hewlett-Packard 

“The method compelled us to marry model technique with trade goals and gave us the frame work to create the suitable, unified technique in each international region”—Michael Cunnington, Searle/Pfizer 

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e-Book Important points

Writer: Ian Miller Publisher: Ian Miller Binding: Kindle Edition Language: English Pages: 122


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